Shared openness platforms are good for cutting costs because the cost of building and managing a single platform is distributed between many companies, but any kind of customization necessary to support unique needs of a single company is highly unlikely. Companies on a shared platform must compromise.
Custom platforms for single companies can be more costly, but offer unlimited customization. Customizations are necessary to truly express the needs and the brand of the company.
Here are examples of the most important openness customizations:
Branding
Branding goes beyond the visuals and includes messaging, tone of voice, interactions, relationship, channels, and everything else that the company stand out from the competitors.
Integrations
Integrating the openness platform with other digital systems (shop, portal, intranet, social) in the company can offer a more complete experience to customers, clients, partners.
Automations
Custom contributor and management automations can drastically increase efficiency; for example, internal automations can reduce evaluation and rewarding of contributions.
E-commerce
Openness platforms can boost e-commerce sales increasing engagement and loyalty.
3D
3D has unlimited possibilities in real estate, physical product design, architecture, and other fields; read more here.
AI
Goal of every company is to use generative and agentic AI everywhere they ad value, including openness; due to complexity AI can only be developed in a custom platform.
To use OPEN OS as a custom openness portal for your company contact Andrea at andrea@openinnovation.me.
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